Lacoste Man
Founded in 1933 by two friends, Renè Lacoste and André Gillier, this French label features a distinctive logo: the crocodile, created in 1927 from an idea by one of the two founders after being nicknamed "alligator" after a Davis Cup match. The polo shirt continues to be the star of the brand's collections, available in a wide range of vibrant and bold colors that convey a different mood, season after season.
